Know impact of your product and marketing investments
Turn user behaviour insights into decisions
We supercharge Google's ecosystem with user behavior analysis tools
No credit card needed
Brands that trust us




Datopus | VS | Other platforms |
---|---|---|
Easy Plug&Run | Setup | Complex |
Cheaper | Pricing | Expensive |
You own data | Data Ownership | Vendor owns data |
B2B SaaS oriented | Purpose | General purpose |
Advanced tracking | Tracking | Usual tracking |
Augments Google ecosystem | Ecosystem | No ecosystem |
WHAT DATOPUS CAN DO FOR YOU?
Understand user behavior and address every product question - no coding required.
Lighten your workload — we've got it covered
We integrate Google products automatically, optimizing for cost and impact — all based on proven best practices.
Automated Integration
Seamlessly connect Google Analytics, Google Cloud, Google AI, and other tools with zero manual configuration
Optimized Performance
Leverage AI-powered insights and automated optimizations to maximize your marketing ROI
User Demographics
Platform Usage
Chat with your data
Instantly query your analytics in plain language. Ask Data lets you get answers, build charts, and uncover insights without writing a single SQL query.
Natural language queries
Ask questions in plain English
Instant visualizations
Get charts and graphs automatically
Watch real user sessions
Rewind user journeys exactly as they happened — spot bugs, UX friction, and confusing flows in seconds.
Full session playback
Watch exactly what users did and saw
Technical details
Console logs & network requests
User Session Recording
Feature Usage Statistics
Feature | Device | Users | Views | Actions |
---|---|---|---|---|
Page: /auth | Mobile | 1,245 | 5,832 | 15,478 |
Filter | Mobile | 876 | 3,265 | 9,853 |
Breadcrumb | Desktop | 543 | 2,187 | 6,543 |
Discover which features users truly value
See which features get the most engagement and which are being ignored.
Feature Usage Analytics
Track engagement metrics in real-time
Engagement Trends
Spot growing and declining usage patterns
Identify why users drop off
Analyze user journeys and funnels to pinpoint exactly where and why people leave.
Funnel Analysis
Identify exact drop-off points
Exit Insights
Understand why users abandon journeys
User Journey Funnel
Let us handle the tracking
Autotracking automatically captures and tags every user action with the specific feature in which it occurred.
Automatic Event Tracking
No manual instrumentation required
Smart Tagging
Contextual event categorization
Act on insights
Replace gut feelings with clear, actionable insights from real user behavior.
Real-time analytics
Make decisions based on live data
Actionable insights
Clear recommendations for improvement
Continuous improvement
Measure impact of changes over time
12,847
+12.3% vs last month
3.2%
+1.8% vs last month
$847,293
+23.5% vs last month
4m 32s
-0.5% vs last month
Explore Our Key Features
Discover how our platform can transform your product analytics experience
Event Autocapture for Google Analytics
Autocapture lets you track all events in your web app automatically, no coding required. You don't have to chase your developers to track events!
Learn More
We take our customers and their users' data very seriously
As a vendor that processes millions of data points on a daily basis, our data is fully encrypted, managed, and stored by SOC-compliant vendors such as Microsoft Azure and Google Cloud.
SOC 2 Type II
GDPR
HIPAA
Become a data-led company in 3 steps
Step 1
Setup
Install our script to track all user activity automatically.
Step 2
Analyze
Use our analytics portal to gain valuable insights into user behavior.
Step 3
Improve
Turn insights into concrete steps to improve your product.

Our existing setup lacked the depth and flexibility we needed. Datopus worked hand-in-hand with our teams to ensure a smooth transition. The results? Our product team gained deeper insights into user behavior, refining features that mattered most. The growth and engineering teams work more efficiently thanks to event autocapture.
Frequently Asked Questions
Unite Your Whole Team Around Your Product Growth Goals
No credit card needed